The fifth edition of the Marketing in Culture Conference will take place on April 7th-8th, 2020 in Gdańsk. The event, organised by the City Culture Institute, is addressed to professionals in the field of promotion, communication and marketing of culture. Keynote speakers include Linda Volkers from the Rijksmuseum in Amsterdam and Janina Bąk. Registration opens on January 17th. 

 “In 2020, we are going to focus on presenting new trends in social media communication and case studies from the field of culture. We will also talk about the everyday aspects of working in our field, i.e. how to ‘deftly’ organize the work of our teams by drawing from the methods most often employed in programming teams,” says Marta Bańka from the City Culture Institute. 

In 2020, the City Culture Institute invites the participants of the Marketing in Culture Conference to the Polish Baltic Philharmonic, beautifully situated on Ołowianka island in Gdańsk. Plenary sessions will take place in the concert hall, and breaks will provide ample time for networking in the spacious foyer. Afternoon workshops will be held in the superbly equipped rooms of the National Maritime Museum and Maritime Culture Centre. Both are partner institutions of the 2020 Marketing in Culture Conference. 

 “Each year, we put together a workshop offer that further explores subjects presented by our speakers. Topics will include sales, new project planning tools, personal branding, design thinking and Google Analytics,” adds Monika Serafin-Szymczak, co-organiser of the Marketing in Culture conference.

Registration opens on January 17th and will continue until there are no more available places. To register, go to: 

Ticket prices: 

  • 2 days of the Marketing in Culture Conference, April 7th-8th, 2020 – PLN 200 gross 

Included in the price: amazing speakers, networking, coffee and lunch breaks, nametag and participant’s set, participation in additional events 

  • 1 afternoon workshop – PLN 125 gross. In order to take part in workshops, you have to be a registered conference participant. 

Included in the price:  a 3-hour workshop in a group of up to 25 people with specialists in your field. 

Attention! Information about VAT exemptions. 

Which entities are exempt from VAT? 
Pursuant to Article 43(1)(29)(c) of the VAT Act, professional training or retraining services financed entirely from public funds are exempt from VAT.
What it means: if the cost of your participation in the conference is covered by a public institution fully financed from public funds, please tick “exempt from VAT” while registering. Then, attending workshops (i.e. “professional training or retraining services”) will be exempt from VAT. To meet all formalities, please scan and e-mail us (at your VAT-exempt declaration. The declaration may be obtained HERE.